I recently guest published an article on the Social Media Examiner covering the new TikTok analytics feature. The article shares actionable ways to measure the performance of your content and prepare a data-driven content strategy … More Everything You Need To Know About TikTok Analytics

At the end of each year, I normally take the time to document a list of challenges I achieved, then set new goals moving into the next. After some recent life events, I wanted to highlight a story that helped put my own challenges into perspective. It’s moments like these that help you pause and reflect on the things that truly matter … More Don’t Skip A Beat

I recently hosted the first Digital Deep Dive meet up with the aim to openly share actionable insights into real-world digital strategies. As the topic was conversion-rate optimisation, I openly discussed a CRO case study I’d recently worked on … More Facebook LeadGen Optimisation

No-code tools like Bubble are paving the way for the next generation of makers. In this post, I share how I was able to build a social platform without writing a single line of code … More Building A Social Platform Without Writing A Single Line Of Code

Having spent 3 years in the industry, I wanted to share just 3 insights into what I personally believe lies ahead for our line of work, and how we as digital marketers can best prepare ourselves … More The Future Of Work For Digital Marketers

After using Bubbles no-code development tool, a pop-up prompted me to give feedback and suggestions on how to market the product. As the tool had helped me finally bring my first product to market, I thought the least I could do is help provide some detailed suggestions … More Creating A Digital Strategy For Bubble.io