It’s a new year, which of course can only mean one thing – a new you.
If you’re like me, the new year can be a great time to seek new sources of creative inspiration.
After returning from leave, I’ve noticed an influx of people within my network asking for suggestions on where to find valuable sources of content.
If you’re a Digital Marketer, I wanted to take the time to share some great sources of inspiration to help you drive your digital career and personal brand throughout 2019.
Whether you’re currently working in the digital landscape, or even if you’re looking to transition into the industry, these creators can be a great source of inspiration.
As an avid user of platforms like LinkedIn and Twitter, I always love connecting with creators and learning more about their work.
In doing this, I’ve compiled a list of the top five creators that I actively engage with. These people of influence are who I believe to be fantastic sources you should follow in 2019.
Jane Manchun Wong
If you’re a regular reader of TechCrunch, you’re more than likely familiar with Jane Wong.
Jane’s renowned for reverse-engineering the source code of applications in order to uncover new product features. These are unearthed long before they’re released to the general public.
Instagram is testing commenting posts as Direct Message pic.twitter.com/TPrQUS3rB7
— Jane Manchun Wong (@wongmjane) December 23, 2018
If you’re a Digital Marketer like myself, this can be quite helpful to determine strategies in advance that align with future product updates.
Jane’s distribution platform of choice is Twitter, where she continuously publishes valuable content about exciting new features and data privacy implications.
As an SEO Specialist based in Australia, Brodie is a must follow for anyone in the SEM landscape.
As a regular contributor to publishers like Search Engine Land, SEMrush and Search Engine Roundtable, Brodie remains on the bleeding edge of the SEO industry.
His frequent content will often see him uncovering the latest search engine updates, sharing valuable insights or how-to’s, or even analysing SEO strategies of renowned brands.
I admire Brodie’s ability to develop his own personal brand within the digital landscape.
You can catch his content across Twitter, LinkedIn, or even his personal blog.
I’d met Daniel at the beginning of 2018 whilst working at a previous role.
At the time, Dan was a non-technical creator passionate about entering the field of data science and machine learning.
Throughout his self-taught endeavours, Dan’s continuously documented his personal progress.
Not only is Dan enthusiastic about learning, but he’s also passionate about sharing his new-found knowledge across a myriad of platforms.
Dan’s content is authentic, original and valuable.
If you’re interested in entering the field of data science, Dan’s created an endless amount of resources to help you understand basic concepts, develop real-world skills, and land your first job within the industry.
As a Digital Marketer, I appreciate Dan’s ability to build such an engaged community from his personal brand.
Dan’s approach to networking is influenced by depth, not width – allowing him to add the most value possible to a niche audience.
If you’re a Digital Marketer like myself, you’ll find Dan’s various forms of content to be a great example of how to grow your own community.
You can follow Dan’s journey across every platform by hunting his @mrdbourke handle.
As the previous Social Media Manager of The Next Web, Matt’s renowned for consistently remaining on the cusp of the latest social media news.
Similar to Jane, Matt’s a reliable source for new product features across all social platforms.
YouTube is testing new, blue recommendation bubbles under videos https://t.co/F292hSJZQJ pic.twitter.com/2yEjVlHcLQ
— 𝗠𝗮𝘁𝘁 𝗡𝗮𝘃𝗮𝗿𝗿𝗮 (@MattNavarra) January 15, 2019
Matt also regularly shares examples of engaging social media content from brands, useful tools to streamline social tasks, and tips and tricks for anyone working in a social role.
I’d recommend following Matt on Twitter to consistently engage with his content. You can also join his Facebook group to engage with a community of active Digital Marketers, all looking to share their valuable experiences.
Manu (Swish) Goswami:
I was introduced to Manu (aka Swish) throughout the early stages of my career and have been an avid follower ever since.
Swish is a domain expert at all things personal branding and content creation. His own content is easy-to-consume and continually empowers you with easy methods to scale your own personal brand.
Throughout his early career, Swish has had the opportunity to write as a LinkedIn youth editor, deliver presentations at countless world-class events, and more recently, become a co-founder of Trufan – a data-driven influencer marketing platform driving deeper engagement between brands and their users.
Swish’s ability to not only build a community of his own, but also take the time to engage with every member at scale is extremely laudable.
If you’re a brand or individual sourcing inspiration to develop your own community, then you need to go no further.
This is just a sample of some incredible creators who continually add value to the digital landscape.
Although I’ve only covered just five great sources, there’s plenty of other fantastic creators who I couldn’t speak more highly of!
I’d love to know who your favourite creators are though. Shoot me DM on LinkedIn and let me know who you engage with to draw inspiration.
I’m a twenty-three year old Digital Marketing & Conversions Specialist based in Brisbane, Australia. With a passion for all things digital and tech, I aim to connect and learn from as many like-minded digital enthusiasts as possible. If you have a passion for emerging technologies and digital practices, I’d love to connect and hear your story.