Curious to know how a life without likes on Instagram would function?..
Well, I recently joined Heather Pink on her Social Media Unlocked podcast to discuss just that.
As Australia has been one of the first countries to see the removal of likes across Instagram, I shared some insights with Heather about the impact this change has had for branded profiles. From changes in engagement rates, and even the content displayed within a users feed, I discuss everything digital marketers need to know.
Throughout the episode, we also take the time to cover one of my favourite topics, personal branding. I highlight some strategies for companies looking to utilise their employees as influencers who can create and distribute content within their networks.
You can listen to the full episode above.
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About me:
I’m a twenty-four-year-old Digital Marketing & Conversions Specialist based in Brisbane, Australia. With a passion for all things digital and tech, I aim to connect and learn from as many like-minded digital enthusiasts as possible. If you have a passion for emerging technologies and digital practices, I’d love to connect and hear your story.
Lachlan Kirkwood - Digital Marketing Specialist 